Swipe Files: How Writers Can Use Email to Share Their Work

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Let’s say you’re a writer who contributes to 10+ online publications. You share your work on Twitter, but your followers don’t see every tweet you ever post—that means they’re missing out on some of your work. The websites you write for have lots of contributors, so their RSS feeds aren’t specific to your content. And even if they were, people who want to follow your work would have to keep up with 10+ RSS feeds. That’s a lot to ask.

Plus, your mom might not know what an RSS feed is, and she’s not on Twitter. But she’s your biggest fan! So every morning, she has a cup of coffee and does what any big fan would do: opens up 10+ tabs to see if you’ve published anything new.

Full post on MailChimp’s blog


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